Blog

Merrowed Edges on Clothing Labels: Why they Matter

Posted on by Denise Newton
15
Jul

Clothing labels are more than just an afterthought—they’re a vital component of a garment’s identity, function, and customer perception. Among the many label finishing options available, merrowed edges on clothing labels stand out as a top choice in the apparel industry. Not only do they provide essential structural benefits, but they also elevate the garment’s overall appeal and wearer experience.

Below, we explore why merrowed edges are so valuable, what sets them apart from other finishes, and how they can impact your clothing brand’s success.

Multiple embroidered and woven clothing labels with merrowed edges, showcasing different shapes, colors, and thread finishes for custom garment branding.
Samples of merrowed edges on woven patches

 

What Are Merrowed Edges on Clothing Labels?

A merrowed edge is a type of overlock stitch applied to the border of a label, forming a sealed, rounded, and polished finish. This stitching technique—named after the Merrow Sewing Machine Company that popularized it—is done with a specialized machine designed to bind the edges of woven or embroidered fabric securely.

This edge treatment is especially common on woven clothing labels, such as brand tags or decorative patches, and is frequently used when labels are sewn externally onto the garment rather than tucked into seams.

The Practical Benefits of Merrowed Edges on Clothing Labels

Preventing Fraying and Ensuring Long-Term Durability

One of the primary reasons fashion brands opt for merrowed edges is to prevent fraying. Raw or cut edges, if left untreated, are prone to unraveling, particularly during machine washes and routine wear. A merrowed edge effectively locks in the fabric threads, significantly reducing the risk of fraying over time.

This translates into longer-lasting labels that retain their structure and readability, even after countless washes. In the long run, investing in this type of finish can reduce customer complaints, limit returns, and improve product satisfaction—especially for garments that are worn frequently, such as athletic wear or uniforms.

Comfort is Key—Especially for Direct-Skin Garments

Comfort matters, especially for garments like t-shirts, underwear, or sleepwear that come into direct contact with sensitive skin. A sharp-edged or untreated label can lead to irritation or itching—small annoyances that can lead to major dissatisfaction.

Labels finished with merrowed edges are notably softer and smoother than alternatives. They lie flat against the skin and lack the scratchy edge that some other label types have. This subtle detail adds value, particularly for high-end or kid-friendly clothing lines where comfort is non-negotiable.

Visual Appeal: How Merrowed Edges Enhance Your Brand

Let’s talk about presentation. A merrowed edge doesn’t just offer practical utility—it also looks polished and professional. The clean border gives labels a premium, tailored appearance that elevates the look of the entire garment. Whether it’s a luxury brand or an eco-conscious streetwear line, these edges make a silent statement of craftsmanship.

They also allow for contrast. Using a colored thread for the merrowed edge can create a visual pop or align with your brand’s color palette. Designers can get creative with edge color choices while still keeping the label neat and contained.

This is where branding and experience intersect. Customers don’t always consciously notice a well-finished label—but they definitely notice when one is sloppy or irritating. A refined merrowed label adds to the overall perception of quality, whether it’s a small woven logo or a fully customized tag.

When to Use Merrowed Edges (and When Not To)

While merrowed edges are incredibly versatile, they aren’t ideal for every use case. Here’s when they shine:

  • External branding patches: On hats, hoodies, or jackets where labels are meant to be seen.

  • Woven logos or badges: Where the shape and structure need to be preserved.

  • Premium items: Where aesthetic finish and comfort are priorities.

However, if your label is being sewn into a seam (like inside the neck), a heat cut or laser-cut label may be more appropriate for a flat, seamless finish. In those cases, minimal bulk is preferred over a raised border.

For more on label types, check out our Resources page for our helpful guide: Ultimate Guide to Labels for Clothing Designers.

How Merrowed Edges Compare to Other Label Finishes

There are several label edge finishes to consider, including:

  • Heat cut – A smooth, sealed edge ideal for satin or polyester labels.

  • Laser cut – Precise and perfect for complex shapes or small runs.

  • Serged edges – Similar to merrowed but less defined and typically used for internal seams.

Among these, merrowed edges remain unmatched when it comes to external branding that needs to endure both wear and washing without sacrificing looks.

 

External Resources for Further Reading

  1. Merrow Sewing Machines Overview – Learn about the original machine that produces merrowed edges.
    (Original and still great—Merrow itself is a manufacturer, not a competitor.)

  2. Apparel Search – Clothing Label Types – A broad overview of label types used in the apparel industry.

  3. Threads Magazine – Understanding Seam Finishes – Includes relevant insight into stitching finishes and how they affect garment quality.

 

Ready to See the Difference?

We invite you to experience the quality of merrowed edge labels firsthand. Reach out to us at Rapid Tags to request free samples of our merrowed edge labels and other customizable branding products. Seeing (and touching) is believing.

Or, visit our woven labels product page to learn more about your options.