Social influencers possess the power to drive and dictate fashion trends. Through their extensive reach on platforms such as Instagram, YouTube, and TikTok, they showcase and endorse the latest style choices, creating a ripple effect among their followers. Continue reading
Labels used on your clothes might be the smallest detail that most people think will not make any difference – but in reality, they are an essential aspect of the clothes you wear. Most clothing brands make the mistake of … Continue reading
In the fashion industry, deadstock refers to leftover scrap fabrics. Commonly known as deadstock fabrics, this refers to merchandise that was neither sold to the consumers nor is of any use to the producer anymore. This deadstock includes surplus fabric or leftover fabric pieces that the company cannot include in their products anymore hence adding them to their waste. Continue reading
If you own a clothing line and sell clothes you design, you must know how much every little detail matters to the customers and what role it plays in enhancing the quality of your product. One such small detail is … Continue reading
Clothing brands also need to use the right font on their labels to ensure their customers are not put off by their choice and are willing to read the text written. Hence, today we are sharing 5 of the current most popular fonts being used in designs and logos. Continue reading
This short excerpt and you will be surprised at how fast brand new denim jeans, jackets or shorts can be made to look like you have been wearing them for years. Continue reading
As with any industry, there is plenty of terminology to understand. Fashion terms aren’t just fancy jargon that designers use to show off. Knowing the meaning of the most common words used in the industry will help you have a better mastery of your subject matter and better communicate with fashion buyers, garment producers, and industry partners. Continue reading
Everyone knows how important a label is for any clothing. It can carry important information, such as the material of the cloth, how it is supposed to be washed, and ironed, the sizing, and various other crucial details. However, have … Continue reading
Clothing brands have started to consider personalization and gender-inclusive designs to cater to the wide range of human diversity. Continue reading
A rapid rise in the demand for PPE, especially face masks has caused a market shift gave small designers a way to jump on the bandwagon of producing masks. However, branding the mask was more important than ever. How else would customers build brand loyalty and refer their friends and family towards the same product? Continue reading
